The book I currently have on my radar is NY Times best seller “Trust Agents” by social media savvy Chris Brogan and Julien Smith. I read some random tweet and stumbled across his page just like everything is discovered now-a-days, hence why I need to read this book. The subject matter seems pretty engaging to a marketer like myself who is always trying to monetize and make sense of Social media for my clients and agency.

I heard the audio version is currently available now so happy clicking kids;)

Check out the description we snatched below from AMAZON

Product Description

How to tap the power of social software and networks to build your business.

In Trust Agents, two social media rock star’s show you how to tap into the power of social networks to build your brand’s influence, reputation, and, of course, profits. Today’s online influencers are web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up or brings down businesses online.

The book shows how people use online social tools to build networks of influence and how you can use those networks to positively impact your business. Because trust is key to building online reputations,, those who traffic in it are “trust agents,” the key people your business needs on its side.

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Article by Michael “Mancini” McConnell